Mobile clicks-to-call clicks: when people click to call your business. To review performance of each kind of click from your search ads on Google Maps: Click Campaigns, Ad groups, Ads, or Keywords in the page menu. Click the Segment icon, and then select Click type.

This ad will appear in areas around the Google Search ecosystem like the 3-Pack (pictured above) and Maps search results. This is great for people who want to have a wider reach, particularly in mobile search. 2. Promoted Pins. Promoted Pins are square icons on Google Maps that indicate that it is a paid ad.

To enable location extensions, go to your Google Ads dashboard and click on the left-hand menu panel. Find the Ads and Extensions option and click Extensions. Scroll to the bottom of the page and click AUTOMATED EXTENSIONS. Then choose Location in the dropdown menu. Then click Create ad extension.

Google Maps Ads. Although marketing on Google Maps is free, local search ads can boost your business’ visibility in Google Maps search results. Using these ads will bring your business listing to the top of search queries for keywords relevant to your business. Google Maps ads use location targeting, so they’ll only show up for location ...

Google Maps marketing can impact the way Google views your business and how or if it appears in organic search in what is known as the local 3-pack. Google Map Results (local 3-pack) appear at the ...

Google Maps ads show a range of features and calls-to-action (CTAs), many are related to Google Business Profile settings. Let’s look at real-life examples. Above, the Bojangles listing includes an “Order” button to prompt customers to purchase food. Customers can place an order with any service the business has linked.

By simple definition, Google Maps marketing/advertising is a way to boost the online presence of your business with the use of Google Maps. As a marketing tool, Google Maps can help your target audience discover your business more easily. Although popular among large businesses, Google maps advertising can also be very useful when focusing on ...

Your next step is to add a Location Extension: Open Google Ads and select one of your Search campaigns. Click on “Ads & extensions” on the left panel. Click on “EXTENSIONS” on the top navigation bar. Click on the circular blue “+” button. Click on the “Location extension” option after clicking the blue circle.

Over 1 billion people use Google Maps. 84% of consumers perform local searches. Unlike most people believe, about 90% of all global sales happen in physical stores, not online. Almost one-third of mobile searches are related to location. In 2021, location-based searches grew 50% faster than mobile searches.